Generative Ai For Marketing: Cold Email & Lead Generation

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Generative Ai For Marketing: Cold Email & Lead Generation
Published 2/2025
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.28 GB | Duration: 2h 34m

Write compelling cold email, optimize lead generation, build AI sales chatbot, and create AI agent for cold calling

[b]What you'll learn[/b]

Learn the basic fundamentals of digital marketing, ideal structure of cold email and lead generation workflow

Learn how to write cold email for SaaS product using ChatGPT, Claude AI, and DeepSeek

Learn how to write cold email for agency using Write Sonic and Copy AI

Learn how to write cold email for real estate using Hoppy Copy and Gravity Write

Learn how to write cold outreach for Linkedln prospect using Black Box AI

Learn how to set up email marketing automation using Mailer Lite

Learn how to find B2B leads in Apollo database

Learn how to calculate lead score using AI

Learn how to manage and track leads using Lemlist

Learn how to manage and track leads using Instantly AI

Learn how to build AI sales chatbot using Chatbase

Learn how to create AI agent for cold calling using Play HT

Learn how to analyze and optimize marketing campaigns. This section will cover several metrics like CTR, CVR, CPL, CAC, ROI, and bounce rate

Learn how to run Google Ads campaign for B2C lead generation

Learn how to run Facebook Ads and Instagram Ads for B2C lead generation

Learn how to build digital marketing agency business

[b]Requirements[/b]

No previous experience in lead generation is required

Basic knowledge in digital marketing

[b]Description[/b]

Welcome to Generative AI for Marketing: Cold Email & Lead Generation course. This is a comprehensive tutorial for sales and marketing professionals who are interested in using AI to write compelling cold emails, optimize lead generation, and automate marketing tasks. This course is designed as a practical guide to help you boost conversion rates, generate more sales, improve the quality of leads, and enhance overall marketing efficiency. In the introduction session, you will learn the basic fundamentals of digital marketing, including getting to know the ideal cold email structure and step by step workflow for lead generation. Then, in the next section, you will learn how to write cold emails for different industries. Firstly, you'll learn how to write cold emails for a SaaS product using ChatGPT, Claude AI, and DeepSeek. Following that, you will write cold emails for agencies using Copy AI and Write Sonic. Next, you will also write cold emails for real estate using Hoppy Copy and Gravity Write. Afterward, in the next section, you will learn how to write cold outreach messages for LinkedIn prospects using Black Box AI, you will personalize your approach and increase response rates. This will help you connect with potential clients more effectively and expand your network. In the next section, you will learn how to automate email marketing campaigns using AI powered tools which help you to personalize follow ups and increase engagement. By doing so, you will save time and nurture leads more efficiently. Following that, you will learn how to find high quality B2B leads using Apollo prospecting features. This tool will enable you to target the right audience and build a strong client pipeline. After finding leads, you will also learn how to score leads with AI to prioritize prospects based on conversion potential, ensuring you focus on high-value opportunities and improve sales efficiency. In addition, you will learn how to manage leads using Instantly AI and Lemlist, these tools will assist you in automating follow ups and tracking customer interactions. Moving forward, you will build an AI powered sales chatbot using Chatbase, allowing you to automate conversations and handle inquiry, making it easier to engage prospects and qualify leads effortlessly. Furthermore, you will set up automatic cold calling with Play HT, leveraging AI generated voices to scale outreach while maintaining a natural conversation. You will also analyze and optimize marketing campaigns by tracking key metrics like CTR, conversion rate, cost per lead, and ROI, providing insights to refine strategies and improve performance. Additionally, you'll discover how to collect leads through running Google Ads, Facebook Ads, and Instagram Ads, helping you attract qualified leads while maximizing your ad budget. Last but not least, at the end of the course, you will learn how to build your own digital marketing agency by outsourcing some of the work to AI, specifically, you will learn how to find clients and deliver high quality leads that drive results for your clients.First of all, before getting into the course, we need to ask ourselves these questions, why should we learn about writing cold emails and lead generation? Why should we integrate generative AI into marketing? Well, here is my answer, AI can be used to automate many time consuming tasks, allowing you to focus on more strategic aspects of your marketing efforts. Additionally, AI can help you send personalised messages more efficiently, leading to higher response rates and better engagement with potential customers. This can ultimately result in more conversions and increased sales revenue for your business.Below are things that you can expect to learn from this course:Learn the basic fundamentals of digital marketing, ideal structure of cold email and lead generation workflowLearn how to write cold email for SaaS product using ChatGPT, Claude AI, and DeepSeekLearn how to write cold email for agency using Write Sonic and Copy AILearn how to write cold email for real estate using Hoppy Copy and Gravity WriteLearn how to write cold outreach for Linkedin prospect using Black Box AILearn how to set up email marketing automation using Mailer LiteLearn how to find B2B leads in Apollo databaseLearn how to calculate lead score using AILearn how to manage and track leads using LemlistLearn how to manage and track leads using Instantly AILearn how to build AI sales chatbot using ChatbaseLearn how to create AI agent for cold calling using Play HTLearn how to analyze and optimize marketing campaigns. This section will cover several metrics like click through rate, conversion rate, cost per lead, customer acquisition cost, return on investment, and bounce rateLearn how to run Google Ads campaign for B2C lead generationLearn how to run Facebook Ads and Instagram Ads for B2C lead generationLearn how to build digital marketing agency business

Overview

Section 1: Introduction to the Course

Lecture 1 Introduction

Lecture 2 Table of Contents

Lecture 3 Whom This Course is Intended for?

Section 2: AI Tools & Resources

Lecture 4 AI Tools & Resources

Section 3: Introduction to Cold Email & Lead Generation

Lecture 5 Introduction to Cold Email & Lead Generation

Section 4: Writing Cold Email for SaaS Product with ChatGPT, Claude AI, and DeepSeek

Lecture 6 Writing Cold Email for SaaS Product with ChatGPT, Claude AI, and DeepSeek

Section 5: Writing Cold Email for Agency with Write Sonic & Copy AI

Lecture 7 Writing Cold Email for Agency with Write Sonic & Copy AI

Section 6: Writing Cold Email for Real Estate with Hoppy Copy & Gravity Write

Lecture 8 Writing Cold Email for Real Estate with Hoppy Copy & Gravity Write

Section 7: Writing Cold Outreach for LinkedIn Prospect with Black Box AI

Lecture 9 Writing Cold Outreach for LinkedIn Prospect with Black Box AI

Section 8: Setting Up Email Marketing Automation with Mailer Lite

Lecture 10 Setting Up Email Marketing Automation with Mailer Lite

Section 9: Finding B2B Leads in Apollo Database

Lecture 11 Finding B2B Leads in Apollo Database

Section 10: Calculating Lead Score with AI

Lecture 12 Calculating Lead Score with AI

Section 11: Managing & Tracking Leads with Lemlist

Lecture 13 Managing & Tracking Leads with Lemlist

Section 12: Managing & Tracking Leads with Instantly AI

Lecture 14 Managing & Tracking Leads with Instantly AI

Section 13: Building AI Sales Chatbot with Chatbase

Lecture 15 Building AI Sales Chatbot with Chatbase

Section 14: Creating AI Agent for Cold Calling with Play HT

Lecture 16 Creating AI Agent for Cold Calling with Play HT

Section 15: Analyzing & Optimizing Marketing Campaign

Lecture 17 Analyzing & Optimizing Marketing Campaign

Section 16: Running Google Ads for B2C Lead Generation

Lecture 18 Running Google Ads for B2C Lead Generation

Section 17: Running Facebook Ads & Instagram Ads for B2C Lead Generation

Lecture 19 Running Facebook Ads & Instagram Ads for B2C Lead Generation

Section 18: Building Digital Marketing Agency Business

Lecture 20 Building Digital Marketing Agency Business

Section 19: Conclusion & Summary

Lecture 21 Conclusion & Summary

Sales professionals who are interested in writing compelling cold email using AI,Marketing specialist who are interested in optimise their lead generation

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