02-09-2024, 09:08 PM
pdf | 23.23 MB | English | Isbn:9780367376253 | Author: Francis Buttle | Year: 2019
Description:
Quote:[*]Approaches CRM from a managerial perspective, making it ideal for readers with little or no technical experience
[*]The most established book in the area and the market leader, making it a book that customers know and trust
[*]Fully updated in line with the latest thinking in CRM practice
[*]Includes updates instructor resources