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The Marketing of Service-Dominant Logic A Rhetorical Approach - Printable Version +- Softwarez.Info - Software's World! (https://softwarez.info) +-- Forum: Library Zone (https://softwarez.info/Forum-Library-Zone) +--- Forum: E-Books (https://softwarez.info/Forum-E-Books) +--- Thread: The Marketing of Service-Dominant Logic A Rhetorical Approach (/Thread-The-Marketing-of-Service-Dominant-Logic-A-Rhetorical-Approach) |
The Marketing of Service-Dominant Logic A Rhetorical Approach - ebooks1001 - 12-29-2023 ![]() Free Download The Marketing of Service-Dominant Logic: A Rhetorical Approach English | 2023 | ISBN: 3031465091 | 268 Pages | PDF EPUB (True) | 2 MB Service-Dominant logic can be described as a mind-set for a unified understanding of the purpose and nature of organizations, markets and society. A concept that was first introduced by Vargo and Lusch in 2004, S-D logic has generated not just a vast host of journal articles and books but has established an expanding sphere of influence across marketing scholarship. Recommend Download Link Hight Speed | Please Say Thanks Keep Topic Live Links are Interchangeable - Single Extraction |