Marketing Solutions to the Challenges of a VUCA Environment - Printable Version +- Softwarez.Info - Software's World! (https://softwarez.info) +-- Forum: Library Zone (https://softwarez.info/Forum-Library-Zone) +--- Forum: E-Books (https://softwarez.info/Forum-E-Books) +--- Thread: Marketing Solutions to the Challenges of a VUCA Environment (/Thread-Marketing-Solutions-to-the-Challenges-of-a-VUCA-Environment) |
Marketing Solutions to the Challenges of a VUCA Environment - ebooks1001 - 09-09-2024 Free Download Marketing Solutions to the Challenges of a VUCA Environment: Proceedings of the 2023 GMA-GAMMA Joint Symposium, Seoul, Korea, July 20-23, 2023 by Anna Zarkada English | PDF EPUB (True) | 2024 | 213 Pages | ISBN : 3031584287 | 9.3 MB This book contains selected papers from the 2023 Greek Marketing Academy and the Global Alliance of Marketing and Management Associations Joint Symposium (GMA-GAMMA2023) held from July 20 to 23, 2023, in Seoul, Korea. It presents cutting-edge research in the marketing field, showcases how the recent challenges have affected marketing management and/or marketing communications and introduces the solutions to the practical problems under the Volatile, Uncertain, Complex and Ambiguous (VUCA) environment. [/b] Recommend Download Link Hight Speed | Please Say Thanks Keep Topic Live Links are Interchangeable - Single Extraction |