Beyond Hofstede Culture Frameworks for Global Marketing and Management - Printable Version +- Softwarez.Info - Software's World! (https://softwarez.info) +-- Forum: Library Zone (https://softwarez.info/Forum-Library-Zone) +--- Forum: E-Books (https://softwarez.info/Forum-E-Books) +--- Thread: Beyond Hofstede Culture Frameworks for Global Marketing and Management (/Thread-Beyond-Hofstede-Culture-Frameworks-for-Global-Marketing-and-Management) |
Beyond Hofstede Culture Frameworks for Global Marketing and Management - ebooks1001 - 11-22-2024 Free Download Cheryl Nakata, "Beyond Hofstede: Culture Frameworks for Global Marketing and Management" English | ISBN: 1349300470 | 2009 | 320 pages | EPUB | 938 KB Hofstede introduced a culture paradigm that has been widely influential in international business. However, its relevance in light of culture's increasing complexity due to globalization has been questioned. Alternative culture frameworks and perspectives are offered by leading scholars in global marketing and management. Recommend Download Link Hight Speed | Please Say Thanks Keep Topic Live Links are Interchangeable - Single Extraction |