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Write Better Right Now - AD-TEAM - 01-29-2025

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Write Better Right Now
Published 1/2025
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 9.90 GB | Duration: 7h 19m

Developing a verb-based style to capture and hold the attention of your readers.

What you'll learn

Develop a writing style that captures and holds the attention of your readers until the final word, in the final sentence, on the final page..

Become the member of your team recognized as the go-to person for important writing assignments.

Write so well that you stand out from the crowd.

Learning to "write better right now" makes writing a heckuva lot easier and vastly more fun.

Requirements

You'll need a printer to print the 16 Practice Exercises and the 17 Handouts.

Description

Do you want to improve your writing style? Would you like to stand out from the crowd?You'll do just that by enrolling in Ed Good's new course-Write Better Right Now.Ed has taught this same course all over the world to more than 10,000 professionals and staff at Fortune 500 companies and U.S. federal agencies. The course will teach you what makes good writing good and bad writing bad. Once you understand the causes of bad writing, you'll know exactly how to turn it into good writing-the kind of writing that will set you apart from the crowd.Write Better Right Now will help you with everything you write-emails, reports, college essays, graduate theses and dissertations, blog posts, press releases, social media, contract proposals, love letters . and the list goes on.In this course, Ed provides 16 Practice Exercises with suggested answers and 17 Handouts containing valuable content on an array of topics affecting the quality of your writing. You may download these materials to your computer for future reference.Ed is the author of two books on English grammar and effective writing:In The New York Times, Mr. William Safire called Ed's "Oops Me" book "a good read for word mavens." (On Language, Summer Reads July 7, 2002, Sunday, Section 6, Page 10, reviewing A Grammar Book for You and I . Oops, Me!). The book was also favorably reviewed by the Washington Post and the Milwaukee Journal Sentinel.Book Authority ranked Ed's book as #10 on The 20 Best Legal Writing Books of All Time (Mightier than the Sword-Powerful Writing in the Legal Profession). Also favorably reviewed by The Library Journal and by Hon. Thomas C. Gordon, Jr., Justice, Virginia Supreme Court (retired).Fortune 500 Companies Commissioning Ed's Writing Courses:Coca-Cola, Hershey Foods, GlaxoSmithKline, Caterpillar, Philips Electronics, Westinghouse, PPG Industries, DuPont, and others.Federal Agencies Commissioning Ed's Writing CoursesBig Grinepartment of Justice, Internal Revenue Service, Food & Drug Administration, Equal Employment Opportunity Commission, Housing & Urban Development, Office of U.S. Attorneys, Social Security Administration, Securities & Exchange Commission, U.S. Army JAG, U.S. Navy JAG, U.S. Air Force JAG, and others.

Overview

Section 1: Introduction to Write Better Right Now

Lecture 1 Introduction to the Course - 1.00

Lecture 2 Your Teacher - Ed Good - 1.01

Lecture 3 What Will This Course Do for Me? - 1.02

Lecture 4 Why Should I Learn Effective Writing? - 1.03

Lecture 5 Good Writing vs. Bad Writing - 1.04

Lecture 6 Importance of Grammar - 1.05

Lecture 7 Exercises and Handouts - 1.06

Lecture 8 Meet My 8 AI Assistants - 1.07

Lecture 9 1. James. - 1.07.1

Lecture 10 2. Amelia - 1.07.2

Lecture 11 3. Jackson - 1.07.3

Lecture 12 4. Destiny - 1.07.4

Lecture 13 5. Olivia - 1.07.5

Lecture 14 6. Deone - 1.07.6

Lecture 15 7. Miguel - 1.07.7

Lecture 16 8. Kim - 1.07.8

Lecture 17 Say Hello to the Mighty Verb - 1.08

Section 2: Meet the Mighty Verb

Lecture 18 How to Print Exercises and Handouts - 2.01

Lecture 19 Verbs: The Building Blocks of Your Style. - 2.02

Lecture 20 What's Your Grammar IQ? - 2.03

Lecture 21 Four Kinds of Main Verbs. - 2.04

Lecture 22 Verb Type #1 - Transitive Verbs - 2.05

Lecture 23 Active and Passive Voice - 2.06

Lecture 24 Verb Type #2 - Intransitive Verbs - 2.07

Lecture 25 Exercises 1 & 2. - 2.08

Lecture 26 No-Action Verbs - 2.09

Lecture 27 Verb Type #3 - The Verb 'To Be' - Jackson - 2.10

Lecture 28 Verb Type #4 - Linking Verbs - 2.11

Lecture 29 Exercise 3: Using Linking Verbs. - 2.12

Lecture 30 Summary of Our Discussion - 2.13

Lecture 31 Auxiliary Verbs - 2.14

Lecture 32 Primary Auxiliary Verbs: 'Be,' 'Do,' and 'Have' - Amelia - 2.15

Lecture 33 Modal Auxiliary Verbs: 'Can,' 'May,' and Others - 2.16

Lecture 34 Placing Adverbs in Compound Verbs - Destiny - 2.17

Section 3: See What Verbs Can Do

Lecture 35 Introduction - 3.00

Lecture 36 Verb Function #1 - Conjugated Verb

Lecture 37 Exercise 4: Identifying Clauses - 3.02

Lecture 38 Verb Function #2 - Infinitive Phrase - The 'to' Phrase - 3.03

Lecture 39 Yes, You May Split Infinitives. - 3.04

Lecture 40 Exercise 5: Using Infinitive Phrases - 3.05

Lecture 41 Verb Function #3 - Present Participial Phrase - The 'ing' Phrase - 3.06

Lecture 42 Exercise 6: Using Present Participial Phrases - 3.07

Lecture 43 Verb Function #4 - Past Participial Phrase - Miguel - 3.08

Lecture 44 Exercise 7: Using Past Participial Phrases - 3.09

Lecture 45 Verb Function #5 - One-Word Verbal Adjectives. - 3.10

Lecture 46 A Story About Verbs - 3.11

Lecture 47 Summary of Sections 2 and 3 - 3.12

Section 4: Use Nouns Wisely

Lecture 48 Introduction - 4.00

Lecture 49 The Trap of Nouniness - 4.01

Lecture 50 Six Symptoms of Nouniness - 4.02

Lecture 51 Sympton #1 - Derivative Nouns - 4.02.1

Lecture 52 Sympton #2 - Derivative Adjectives - 4.02.2

Lecture 53 Sympton #3 - Switcheroo Nouns - 4.02.3

Lecture 54 Sympton #4 - Wimpy Verbs - 4.02.4

Lecture 55 Sympton #5 - Auxiliary Verb Goo - 4.02.5

Lecture 56 Sympton #6 - Compound Prepositions - 4.02.6

Lecture 57 Exercise 8: Fixing Nouniness - 4.03

Lecture 58 The Trap of Fuzziness - 4.04

Lecture 59 Exercise 9: Abstract Nouns - 4.05

Lecture 60 Let Abstractions Act - James - 4.06

Lecture 61 Conclusion to Section 4 - 4.07

Section 5: 'To Be' or Not 'To Be'

Lecture 62 Introduction to Section 5 - 5.00

Lecture 63 A Language Called E-Prime - 5.01

Lecture 64 Seven Ways to Swat Your 'Be's' - 5.02

Lecture 65 Swat #1 - Show 'Doing' - 5.02.1

Lecture 66 Swat #2 - Bring Back the Actors - 5.02.2

Lecture 67 Swat #3 - Let Ideas Act - 5.02.3

Lecture 68 Swat #4 - Use Linking Verbs - 5.02.4

Lecture 69 Swat #5 - Attack Nouniness - 5.02.5

Lecture 70 Swat #6 - Use Intransitive Verbs - 5.02.6

Lecture 71 Swat #7 - Find Another Word - 5.02.7

Lecture 72 Let's Edit the Lawyers - 5.03

Lecture 73 Breaking the 'Be' Habit - 5.04

Lecture 74 Exercise 10: Breaking the 'Be' Habit - 5.05

Lecture 75 Exercise 11: Practice with E-Prime - 5.06

Lecture 76 Conclusion to Section 5 - 5.07

Section 6: Use Passives Strategically

Lecture 77 Introduction - 6.00

Lecture 78 Origin of the Passive Voice - 6.01

Lecture 79 Only Transitive Verbs Have Voice - Kim - 6.02

Lecture 80 How to Form the Passive Voice - 6.03

Lecture 81 A Conjugation in the Passive Voice - 6.04

Lecture 82 Breaking a Passive-Voice Habit - 6.05

Lecture 83 When to Use the Passive Voice - 6.06

Lecture 84 Eight Situations When the Passive Voice 'Is Preferred' - Destiny - 6.07

Lecture 85 Situation #1 - Avoid Too Many 'One's' - Olivia - 6.07.1

Lecture 86 Situation #2 - Actor Is Punch of Sentence - Deone - 6.07.2

Lecture 87 Situation #3 - Actor Is Well Known - James - 6.07.3

Lecture 88 Situation #4 - Actor Is Irrelevant - Jackson - 6.07.4

Lecture 89 Situation #5 - Actor Is Unknown - Amelia - 6.07.5

Lecture 90 Situation #6 - Hide the Actor - Miguel - 6.07.6

Lecture 91 Situation #7 - Avoid Sexist Writing - Kim - 6.07.7

Lecture 92 Situation #8 - Recipient Is Focus - Destiny - 6.07.8

Lecture 93 Exercise 12 - Using the Passive Voice - 6.08

Lecture 94 Summary of Last 3 Sections - 6.09

Section 7: Use Short Words

Lecture 95 The Brain Energy of Your Readers - 7.01

Lecture 96 Short Words in Song Lyrics - 7.02

Lecture 97 Here's What the Experts Say - Jackson - 7.03

Lecture 98 Your Writing Statistics - Jackson - 7.04

Lecture 99 The Flesch Reading Ease Scale - Jackson - 7.05

Lecture 100 Your Average Word Length - Jackson - 7.06

Lecture 101 Your Flesch Number - Jackson - 7.07

Lecture 102 Numbers Don't Lie - Jackson - 7.08

Lecture 103 Less Is More: Use Short Words - 7.09

Lecture 104 Exercise 13 - Using Short Words - 7.10

Section 8: Cut Clauses Down to Phrases

Lecture 105 Introduction - 8.00

Lecture 106 Clauses and Phrases - 8.01

Lecture 107 Three Types of Dependent Clauses - 8.02

Lecture 108 Words Starting Adjective Clauses: 'That' 'Which' & Others - James - 8.03

Lecture 109 'That' vs. 'Which' - 8.04

Lecture 110 'That' vs. 'Which': The Cow Pie-Chart Analysis - 8.04.1

Lecture 111 'That' vs. 'Which': Why You Should Care - Amelia - 8.04.2

Lecture 112 In the Interest of Accuracy - 8.05

Lecture 113 Exercise 14: Correctly Choosing 'That' or 'Which' - 8.06

Lecture 114 'Who,' 'Whom,' and 'Whose': Pronoun Case - 8.07

Lecture 115 'Who' vs. 'Whom': Picking the Right Word - 8.07.1

Lecture 116 When to Use 'Whose': Possessive Case - 8.07.2

Lecture 117 Special Use of 'Whose': Need Not Refer to People - 8.07.3

Lecture 118 Exercise 15: Using 'Who,' 'Whom,' and 'Whose' - 8.08

Lecture 119 Review of Relative Pronouns - 8.08.1

Lecture 120 Clause-Cutting By-Products: Six Power Phrases - 8.09

Lecture 121 Going on a 'Which' Hunt - 8.10

Lecture 122 'Which' Hunt Step #1 - Use Correct Word - 8.10.1

Lecture 123 'Which' Hunt Step #2 - Cut 'Be' Clauses - 8.10.2

Lecture 124 'Which' Hunt Step #3 - Cut Action-Verb Clauses - 8.10.3

Lecture 125 When Ed Wrote a Book - Olivia - 8.11

Lecture 126 Two Power Structures You Must Use - 8.12

Lecture 127 Do Writers Really Use Noun Absolutes? - Deone - 8.12.1

Lecture 128 When to Use Noun Absolutes - 8.12.2

Lecture 129 Exercise 16: The Art of Clause Cutting - 8.13

Lecture 130 Conclusion to Clause Cutting - 8.14

Section 9: Write Compelling Sentences

Lecture 131 Introduction - 9.00

Lecture 132 Rule #1 - Subject-Verb = Main Message - Kim - 9.01

Lecture 133 Rule #2 - Average Sentence Length of 20 Words or Fewer - Olivia - 9.02

Lecture 134 Rule #3 - Put Emphatic Info at End - Miguel - 9.03

Lecture 135 Rule #4 - Invert for Emphasis - 9.04

Lecture 136 Rule #5 - Watch Out for 'There Is' - 9.05

Lecture 137 Rule #6 - Make Your Sentences 'Speakable' - 9.06

Lecture 138 Rule #7 - Fear Not the Contraction - 9.07

Lecture 139 Rule #8 - Fear Not the Conjunction - 9.08

Lecture 140 Rule #9 - Use Short Words - 9.09

Lecture 141 Rule #10 - Avoid Subject-Verb Disagreements - 9.10

Lecture 142 Rule #11 - Fear Not the Sentence Fragment - 9.11

Lecture 143 Conclusion to the 11 Rules - 9.12

Section 10: Conclusion to Write Better Right Now

Lecture 144 Introduction - 10.00

Lecture 145 The Four Biggies - 10.01

Lecture 146 Biggie #1 - Nouniness - 10.02

Lecture 147 Auxiliary Verb Goo - 10.03

Lecture 148 Biggie #2 - Overusing 'To Be' - 10.04

Lecture 149 Biggie #3 - Overusing the Passive Voice - 10.05

Lecture 150 Biggie #4 - Clausiness - 10.06

Lecture 151 The 'Which' Hunt - 10.07

Lecture 152 Missing Power Structures - 10.08

Lecture 153 Arrivederci - 10.09

If you have to write anything (from an email to a Ph.D. dissertation), then this course will make your life easier and your goals reachable.

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