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Presenting to Executives - A Recipe for Success
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Presenting to Executives - A Recipe for Success

[Image: 4b8c1674e35e9b373c5840e0b3dbb082.jpeg]

Published 11/2024
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Language: English | Duration: 42m | Size: 308 MB

A recipe for effective and efficient presentations to Executives


What you'll learn
Differentiate an Executive from a senior manager and what this means in practice
Understand how an Executive's role influences the approach toward decision making
Identify the main success criteria for effective and efficient presentations to Executives
Know key tactics that help with conveying messages and obtaining approvals
Requirements
None, other than a keen interest in this topic
Description
Presentations to Executives can be frustrating - often-times the presenters feel misunderstood and fail to obtain the support or mandates they seek, despite thorough preparation. And the same presentations often have worked with senior managers - why don't Executives "get it"? And similarly, Executives get frustrated as well - they want to support and approve, but feel that they don't receive the information they need. What is going wrong?The key to success is understanding how Executives differ from senior managers. The wider span of control, accountability for areas outside of the Executive's own core expertise, and the big impact of executive decisions combine into a different set of requirements from those of senior managers, who usually are in charge of areas that they know well. And in addition, executives typically live in a high-paced, stressful working environment that requires constant domain changes.To get what you need from Executives, you need to meet them where they are. Luckily, there is a recipe for clear, concise and focused messaging addressing this requirement. In this course, we will work through this recipe in a similarly concise format. Less is more - all you need is an understanding of the "typical" Executive mindset, and some simple rules and tactics to match your presentation style to that mindset.It's not rocket science, but success requires deliberate focus - and this concise course provides a simple yet proven-to-be-effective approach.
Who this course is for
Both individual contributors and managers who want to improve their success rate in Executive presentations
Executives looking for guidance on how to steer their staff toward more effective presentations
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